Zendesk—
Customer stories
Showcasing how our customers interact with us
Customer stories preview
At Zendesk, we’re in the business of enabling companies to have the right set of tools for great customer service.
We redesigned this section to be a new responsive experience to show our off customers. This included an upgraded filtering system, type scale, and relevant product usages and stats.
Customer Stories hub
Zendesk Customer Stories hub (featuring Bob Ross ipsum)
Filtering was pivotal to get right, as our customers are from all over the world in different business categories. 
Prototypes were built to make sure our stakeholders were confident in shipping this functionality.
Mobile filtering
Mobile filtering
Prototypes
Framer prototypes for filter interaction
An intuitive reading experience for our 'Customer Story' posts was a big goal of ours for this redesign. 
We made sure to include customer success stats about our customers, a better system for the photography, and relevant content around how they use our products.
Relative CTAs based on article
Relative CTAs based on article
Customer story page
Customer story page
Type scale
Type scale
This project was one of the first pages to include our brand new typographic scale, adaptable for both desktop and mobile design.