SELECTED PROJECT HISTORY
,
[16]
1
Liquidities
2022
2
Beat Foundry
2022
3
Felt
2022
Medium
Marketing website development
2020
Coinbase
Coinbase Card design
2020
4
Airbnb Luxe
2019
5
Supporting Cast
2020
6
Designer Fund
2019
7
Abstract
2019
8
Nike ISPA
2020
9
The Verge
2018
10
Cash App
2022
11
Grove Financial
2019
12
Zendesk
2019
13
Webflow
2019
Divergence Ventures
Brand and web design/development
2020
14
Backdrop
2018
Independent studio practice of Adam Ho
Liquidities
(2022)
Cash App
(2022)
Beat Foundry
(2022)
Independent studio practice of Adam Ho
FElt
(2022)
Designer Fund
(2018)
Abstract
(2018)
Independent studio practice of Adam Ho
Nike ISPA
(2019)
Airbnb Luxe
(2019)
Independent studio practice of Adam Ho
Liquidities
Brand identity, website design and development and art pieces for Liquidities.
1
Liquidities is NFT art project. The art thematically focuses on sporadic movements and "digitally-printed" colors.

It is my personal expression in art and brand.
Divergence Ventures
Brand and web design/development
2020
14
Backdrop
2018
Liquidities
,
(2022)
Liquidities logo teaser on a printed poster.
I. Identity
The Liquidities logo is designed with an interplay of retro-futuristic elements and a classic reverance for old-style typography.
Liquidities logo.
ASCII illustration.
ASCII illustration.
Type style frames.
"LI" liquidities shortened logo.
Styleframe.
II. Typography
The typographic set for Liquidities uses an array of display and utility styles.
Liquidities website preview.
A distinct cut of Garamond and News Gothic are the main typefaces for utility and legibility.
Liquidities typographic set.
Liquidities social preview.
III. Artwork
Each piece uses a limited color palette—up to 16 colors. The pieces are finished in a fully lossy method to replicate the effect of "digital printing."

Collection can be viewed here.
Liquidities *SeCrEt* piece.
Liquidities piece.
Liquidities piece.
Liquidities piece.
IV. Website
The Liquidites website was designed and built as a practice in curation. Layouts were crafted to house the art in a unique, yet approachable way.

Sample color notes of a piece are shown under each thumbnail. Think of these as visual "notes," similar to the top and mid notes of a fragrance.
Liquidities collection previews.
I've been fascinated by the art of curation, and spatial experiences of viewing art. I wanted to create a custom web environment for the pieces.
Liquidities collection page.
Brand identity, website design, development and art pieces for Liquidities
x