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Visual Identity / Art Direction / Brand Design
The Verge's CES identity is a conference presence for the leading technology news source.
Visual identity for The Verge's CES presence
Vox Media reached out to re–imagine The Verge's visual identity for one of the biggest conferences in the world for consumer electronics and technology—CES.
In collaboration with their creative team, an identity system, along with printed and digital collateral was created.
Table of Contents
Vox Media design team
The identity celebrates the relationships of space, time and technology. It taps into connective wireframes, as well as portraying radiance and brightness across the system.
CES 2018 lock-up
Logo-lock-up (Created with the help of Alex Medina and his team)
We used the design system to create several pieces of collateral from small to big, such as coffee cups, posters, to huge trailer wraps, and The Verge's famous homepage mastheads.
Save the date posters
Below is a slight pull-back of the curtain to show the creation of a part of the visual identity of project.
layer1.psd - The blur allows the foreground to glow.
layer2.psd - Comet layer (3d object) in the front of the blurred background.
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