4
2019
Airbnb Luxe is the premium luxury line for Airbnb, featuring a curated selection of high-end experiences.
Brand identity design, social, and art direction for film for Airbnb Luxe.
Adam Ho
Index24
Pages
Index24
Artwork21
2022 Archive1
Inquiries 🔗
Foundation 🌐
Case Study
Airbnb Luxe
Information
In mid-2019, I was brought on to support their amazingly talented creative team with brand identity design, social, and art direction for film for Airbnb Luxe.
Content
I. Identity
II. Usage
Case Studies14
1
Liquidities
2
Beat Foundry
3
Felt
4
Airbnb Luxe
5
Supporting Cast
6
Designer Fund
7
Abstract
8
Nike ISPA
9
The Verge
10
Cash App
11
Grove Financial
12
Zendesk (Industries)
13
Webflow
14
Backdrop
Brand identity design, social, and art direction for film for Airbnb Luxe
x
Independent studio practice of Adam Ho
Liquidities
(2022)
Cash App
(2022)
Beat Foundry
(2022)
Independent studio practice of Adam Ho
FElt
(2022)
Designer Fund
(2018)
Abstract
(2018)
Independent studio practice of Adam Ho
Nike ISPA
(2019)
Airbnb Luxe
(2019)
Independent studio practice of Adam Ho
SELECTED PROJECT HISTORY
,
[17]
1
Liquidities
2022
2
Beat Foundry
2022
3
Felt
2022
Medium
Marketing website development
2020
Coinbase
Coinbase Card design
2020
4
Airbnb Luxe
2019
5
Supporting Cast
2020
6
Designer Fund
2019
7
Abstract
2019
8
Nike ISPA
2020
9
The Verge
2018
10
Cash App
2022
11
Grove Financial
2019
12
Zendesk
2019
13
Webflow
2019
Divergence Ventures
Brand and web design/development
2020
14
Backdrop
2018
Airbnb
Brand identity design, social, and art direction for film for Airbnb Luxe.
4
Airbnb Luxe is the premium luxury line for Airbnb, featuring a curated selection of high-end experiences.
In mid-2019, I was brought on to support their amazingly talented creative team with brand identity design, social, and art direction for film for Airbnb Luxe.
Credits
3
Naz Arandi, Global Creative Director
Caroline Cho, Producer
Airbnb Creative Team
AIRBNB LUXE
,
[B, A]
I. Identity
II. Usage
Divergence Ventures
Brand and web design/development
2020
The Yes
Visual product design
2019
14
Backdrop
2018
Inquiries
,
(2022)
Airbnb Luxe
,
(2019)
Airbnb Luxe (print).
I. Identity
Airbnb Luxe brand guidelines snippet.
Airbnb Luxe brand guidelines.
We tested out various Airbnb Luxe mark explorations, from hand-drawn brush scripts, to a more classic wordmark.
Airbnb Luxe branding alternate logos.
II. Usage
Airbnb Luxe identity usage examples in paid digital, and print.
Airbnb Luxe social.
MORE WORK
,
[1]
3
Felt
2022
Website design for Felt.
Felt brand identity, website design and development
2022, public launch
Inquiries
,
(2022)